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Bitcoinâ—Ź Neutral

Rumble Cuts Its Bitcoin Holdings by About Two-Thirds as Its AI Cloud Turns Profitable

TradingGain NewsroomTradingGain Newsroom··12 Nov 2026, 14:53 UTC

Rumble (RUM) sold about two-thirds of its bitcoin, holding 94.68 BTC worth $7.9 million on Sept. 30, down from 293.14 at the end of June. The move came as its Quake AI unit posted record revenue of $96.6 million and the business's first profitable quarter. For traders, it shows a listed company reducing its bitcoin exposure while its AI business grows.

BTCAt the time of writing, Bitcoin traded at $71,640 (-2.58% in 24h).Live price →

Why it matters

  • Rumble's bitcoin holdings fell from 293.14 at the end of June to 94.68 by Sept. 30.
  • A listed company trimming bitcoin can signal shifting treasury strategy, which some traders watch for sentiment.
  • Quake AI delivered record revenue of $96.6 million, showing strength in a business outside crypto.

What to watch next

Watch whether Rumble sells more of its remaining bitcoin in its next reported quarter.

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This brief is written by TradingGain from public reporting by Bitcoin Magazine.Read original ↗
Rumble Cuts Its Bitcoin Holdings by About Two-Thirds as Its AI Cloud Turns Profitable
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TradingGain News summarises public reports in our own words and always links to the original source. Market Data stories are generated automatically from public exchange data. Nothing on this page is financial advice; always do your own research and use a stop-loss.